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Hello! I’m Dan, a Creative Lead in London with over 13 years experience and a passion for compelling imagery, story telling, and bold ideas that become a part of culture. My experience spans Creative Concepting, Copywriting, Art Direction, and Graphic Design of Advertising Campaigns with a focus on Digital Activations, Social Content, and Integrated Brand Experience for Global brands.

Experience:

Agency:  Wieden & Kennedy, Dept, Ogilvy,  VMLY&R, Havas, Impero, Hogarth Worldwide 

Inhouse: Estee Lauder Companies, KraftHeinz, Unilever, Itsu, Wilhelmina Models, Alexander McQueen.


🏆 Awards:
-D&AD Wooden Pencil 2020
-Grocer Top Talent 2019
-Leonardo Da Vinci Grant 2013


Copywriting︎︎︎

Art Direction︎︎︎

Graphic Design︎︎︎

Illustration︎︎︎














How to Capri is a film series for the Ford Motor Company, showing how to wrangle the new all-electric Ford Capri like it’s 1978. It pays homage to the legendary old-school detectives whose iconic swagger made the classic Capri one of the hottest stars on TV in the ’70s and ’80s.
Directed by Craig Ainsley, the films tap into the growing #nostalgiacore trend of uploading archival footage from retro shows. They were shot to the specifications of a vintage TV and designed to feel like clips from a lost cop drama, complete with VHS fuzz.




And because no cop show is complete without a montage, we’ve teamed up with GIPHY to build a set of panache-packed reaction GIFs that appear with the top trending search terms, seeding them in the wildest depths of social media.... the groupchat.



CREATIVE AGENCY: Wieden & Kennedy London
CREATIVE DIRECTIONS: David Coleman, Alex Sattlecker 
SENIOR CREATIVES: Daniel Whitelegge O’Higgins
SENIOR PRODUCER: Erin Wright
DESIGNER: Jon Barnett
CARGO COLLECTIVE, INC. LOS ANGELES, CALIF. 90039—3414
Running on Cargo